• WHERE I WORK

How I create virtual twins for fabrics and furniture

Jakub Cech creates digital versions of materials for use in the virtual world.
By
  1. Esme Hedley

    1. Esme Hedley is a careers and supplements team intern for Nature in London.

Jakub Cech operates the camera of an octagonal scanner to acquire textiles properties.

Jakub Cech is an entrepreneur in Prague. Credit: Giacomo d’Orlando for Nature

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“I work in the home-goods industry, building virtual worlds that are faithful to reality, to aid online sales. For example, I might make a virtual apartment, complete with rendered furnishings, such as tables, chairs and cushions.

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Nature 632, 1186 (2024)

doi: https://doi.org/10.1038/d41586-024-02763-1

This interview has been edited for length and clarity.

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