Fig. 2: Using the Total Economic Value framework to prioritise the ecosystem services of migratory megafauna.

Example of how the TEV framework can assist in identifying where conflicting and complementing values exist, across different value categories, to isolate which ecosystem services provided by marine megafauna should be prioritised and align value generation with conservation. We note that our focus is on proposing the financing mechanism and on how to identify cases that can fund versus cases that could be funded. With this objective, we propose to use economic valuation to identify the most highly valued ‘uses’ of marine megafauna (including non-use related values of conservation), not the value associated with a full transition to a new sustainable management programme that might support conservation of marine megafauna (as we do not discuss full implementation of the mechanism here).